Senda Shoes 10 Million Leather Shoes Production Line Takes The Lead

Recently, Jiangsu Senda The shoe company invested 500 million yuan in Jianhu County High tech Industrial Zone, with an annual output of 10 million pairs leather shoes The production line project marks that Jiangsu Senda Shoes Co., Ltd. has entered a new historical stage of development. Hong Kong BELLE Sheng Baijiao, CEO of the Group, said at the commencement ceremony that the project construction task should be completed in the shortest time and at the fastest speed to ensure the completion and production within one year. The company's minimum goal in the near future is to double the existing scale and gradually reach the production scale of 10 million pairs.

Starting in 1977, after more than 30 years of development, Senda Shoes has grown from scratch and from small to large. It has created a number of national peer firsts in footwear industry, such as Chinese famous brands and Chinese well-known trademarks, and has made historic contributions to local economic and social development. In November 2007, Senda Shoes and Belle Group, which is listed in Hong Kong, implemented a strategic restructuring and established Jiangsu Senda Shoes Company. The company actively introduces Belle's advanced development concept and management mode, and the enterprise development shows the superposition effect of advantages, and always maintains a high-speed development trend. Relying on the excellent management team, strong R&D ability, sound marketing network and huge brand advantages, the enterprise's product quality has significantly improved, product styles have been constantly innovating, won the favor of consumers in the international and domestic markets, and its brand advantages and market share have continued to expand. In less than three years, the scale of Senda Shoes Co., Ltd. has expanded rapidly. This year, the sales of leather shoes can exceed 3 million pairs, and the warehousing tax is 120 million yuan.

Facing the world Economics With the integration and fierce market competition at home and abroad, in order to further seize the development opportunity and improve the core competitiveness, Senda Shoes decided to launch a production line project with an annual output of 10 million pairs of leather shoes in Jianhu New. The commencement of this project is a new milestone for the development of Jiangsu Senda Shoes Co., Ltd. The company will use the world's most cutting-edge advanced concepts, gather elite talents at home and abroad, and introduce world-class production lines to create a new Senda shoes industry, making it a successful example of the transformation and upgrading of traditional industries, and making new contributions to the economic development of Jianhu and even Yancheng.

It is reported that after the project of 10 million pairs of leather shoes production line of Jiangsu Senda Shoes Co., Ltd. is completed and put into operation, it can increase sales by 3 billion yuan and tax revenue by more than 350 million yuan. And after another 2-3 years of efforts, it will achieve the goal of listing, create a world famous brand, and build a leather shoes production base with international influence.